Showcase and Product Stands

Since it is the place where the buyer makes visual contact with the product for the first time, it requires creativity to set a different concept than where the same product is sold, in other words, to present the same product differently. Placement of the showcase at the point of sale is influenced by 3 main factors. In assembly work, these factors are decisive, and all work is carried out according to these factors. These factors can be counted as follows:

-Product type
-Showcase size
-Place of sale